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What is DoFollow? What is NoFollow? Follow Along and See.

March 15th, 2008 | 149 Comments

If you’ve been doing any kind of reading about link building, then you’ve probably seen people mentioning “nofollow” and “dofollow” links. These are very important terms to understand when you are trying to build great links back to your site in order to increase your search engine rankings. But, to the person who is new to all of this, it may be kind of confusing. I am going to help break it down for you.

When creating a link on a webpage using HTML, the standard code for that link is:

Search Engine Optimization

It includes the HTML tag, the URL the link will be going to, the text that will be shown on the webpage for that link, and the closing HTML tag.

You are able to add more HTML to the code above, in order to tell the search engine spiders whether or not you want them to follow the link when crawling your website. You may be thinking… “Why wouldn’t I want the search engine spiders to see all of the links on my site?” This is a very valid concern, which I will address further down. First, I am going to show you how to modify the HTML in order to tell the search engine spiders to crawl a link or not.

To tell the spiders to crawl a link, you don’t have to do anything. Simply using the format shown above, the search engine spiders will crawl the link provided.

To tell the spiders to NOT crawl a link, you need to add the following code to the HTML code above:

rel="nofollow"

It would then look like:

Search Engine Optimization

Basically, there is no true “dofollow”, it is just NOT using the “nofollow” tag. Pretty simple, eh? (No, I am not Canadian… well, kind of.)

Why does this matter?
When you are using different methods (hopefully from this site) in order to build links on other websites (to increase your search engine rankings), you need to determine if the websites you are attempting to get your site listed on use the “nofollow” tag or not. If they do, it may still be a good idea to try to get that link there, but it is generally regarded as not the best use of time since the search engines don’t follow that link and you don’t get any increase in search engine rankings from that link.

So, when you are looking for sites and blogs that you could leave your link on (through reciprocal links, commenting on a blog, directory submissions, buying links, etc) figure out if the links in the particular section of the site you are aiming for uses “nofollow” or not. (A good way to do this is to view the source code, or find some good “dofollow” lists such as Courtney Tuttle’s D-list )

Why wouldn’t I want the search engine spiders to see all of the links on my site? (Or, Why would I use “nofollow”?)

There are many reasons you would want to use the “nofollow” tag, such as:
1) Paid Links: This is recommended by Google. Essentially, your sites page rank give a small amount of rank juice to the sites you link to (which helps their search engine ranking, which is the purpose of link building, to get that juice from others). If you have a paid link on your site, it’s essentially buying a higher rank in Google. They don’t like that.

2) Maybe in your blog’s comment section (if using most blog software, this is automatic). It is up to you if you want your commentators to get link juice back to their site. It is personal preference.

3) When linking to major, very popular sites. If you are linking to google.com, yahoo.com, digg.com (the front page), cnn.com, or whoever else, they are already popular, so you might as well use “nofollow” since your link won’t make or break them.

I hope this has been helpful. Feel free to comment or use the contact link in the top right of the page if you have any questions about this, or any link building subject.

UPDATE: Now that you know what dofollow is, you can easily find dofollow blogs with my DoFollow Blogs Search Engine, DoFollow Diver!

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149 Responses to “What is DoFollow? What is NoFollow? Follow Along and See.”

  1. [...] adalah link yang mempunyai atribut follow, jadi bila kita memberi komentar otomatis kita mendapatkan backlink dari blog [...]

  2. wilson says:

    Thanks for the useful post here, and I have finally know how to differential the ‘nofollow’ and ‘dofollow’ stuffs, which this matter has annoyed me for a very long time…

  3. Great, education information. Thank you for sharing it.

  4. Anybody want the badge code? I have 5 colors 2 choose from. Just click on “U Comment I Follow at Weird Websites”.

    Breakaway – you have a really great blog here! I link-loved you in my del.icio.us bookmarks. I’ll be back to read more.

    SEO Web Design

    U Comment I Follow at Weird Websitess last blog post..Ventibate – Let Your Anger be Broadcast

  5. Ady J. says:

    i just started a new blog and by the advice of another expert blogger i disabled my “comments” since the site said it’d frustrate new bloggers…do the existing links i put on my blogroll considered dofollow? hope you canshed light on this…e-mail me if reply is lengthy, i don’t mind the long read…thanks!

    p.s.
    pardon my ignorance…

  6. Breakaway says:

    Yes…. the ones in the blogroll are dofollow.

    You can turn your comments on…. I doubt it will frustrate you.

  7. msn submissions…

    .) Some individuals or companies have abused the TrackBack feature to insert spam links on some blogs (see sping). As a result, TrackBack…

  8. I’ve heard some people say nofollow stops the SE from following the link, and i’ve heard others say it follows but doesnt give any link juice to the page.

    Your article suggests the first instance, is this right?

  9. Breakaway says:

    No, it’s the second instance… they still follow it, they just dont pass any authority or link juice.

  10. Luke says:

    Great explanation, I refer people to this article when they wonder what dofollow/nofollow means

    Lukes last blog post..The First 106496 Characters

  11. JohnKhoo says:

    Nice sharing.. It is very good to know the difference for me as i am doing Affiliate marketing. Now, i will apply “no follow” html code into my affiliate links. Just to keep my Pr juice good.

  12. Reccemaster says:

    Hi… just a quick note to say thanks. I’ve been searching for this kind of information for a while, and always ended up being re-directed etc. Nice to see org content.

  13. Tom says:

    Great post, I prefer follow… lol!

    Toms last blog post..Web Design

  14. Renato says:

    Learn this just now, thnx for the article

    Renatos last blog post..Menestron

  15. thanks adn you

    derya baykal, deryal? günlers last blog post..Deryal? günler’de yemek program?na ba?vuru formu

  16. aikaz says:

    Thanks for your sharing dude. Good job.

  17. Very informative article. I was at another blog and they made mention to “do-follow” and “no-follow” and I had no idea what they were talking about. Thank you for shedding light on this issue and making it understandable for the newbies.

    cybercriminals last blog post..Phishing For Humans

  18. wolverine says:

    its really useful to get better pr for blog…

    wolverines last blog post..WH horizontal menu with mouse hover effect

  19. night says:

    i want to test this dofollow here hehe… delete it if u want to thanks..
    Zubbu.com

  20. matt says:

    Useful article, thanks! :)

  21. Excellent explanation, very helpful! Will spread the good word around to some friends about your site!

  22. free wii says:

    great info, still a little confused ovger the hole do and no follow links but i will get my head round it very soon lol

  23. Nutri says:

    Thanks for this,

    I have been looking for ways to increase link backs and am willing to comment in a good way… Thanks.

    Nutris last blog post..Why is breakfast important?

  24. Eugene says:

    Hi, nice idea I like doFollow blogging its for the benefit of both the blog owner and the visitor.
    thanks

    Eugenes last blog post..How to Fix Your Blogging Problems and Maintain a Healthy Blog

  25. [...] keyword tool for optimizing your online advertising campaigns with Do-Follow. We all know about Do-Follow and how integral it is for anyone interested in Link Building for their web site. Well, we were all [...]

  26. PokerPincher says:

    Good information- thank you very much.

  27. Nice information buddy.. thanks

  28. p@r@noid says:

    Thanx for shgaring info….

    Im adding your Blog into The list of Mine COmmentLuv List of Blog..!!!!

    Now you will Get traffic from my Blog too..!!! :)

    p@r@noids last blog post..Make Money Online using YouMint

  29. B D Cash says:

    This is a gem of SEO knowledge. I will be using your search engine.

    Thanks, Brian

  30. Akvaryum says:

    Good information- thank you very much
    As you have given huge information on dofollow and nofollow but one morething I would like to tell that google gives less importance to nofollow but if we optimize yahoo, msn and other search engine then I personally found that still nofollow are given some improtance by these search engine.

    Akvaryums last blog post..Ahli Videosu

  31. WWWyatt says:

    Thanks for the info, i had been wondering about this question for some time. Great idea for a blog, perfect answer to my question.

  32. Webrevolve says:

    Interesting read, thanks for sharing. Fellow DP member here, keep up the good work :)

  33. money online says:

    This is great, Thanks for the info. Most people don’t know about this but will soon be increased with knowledge.

  34. Nupo Kuren says:

    Thank you for helping with the link building.

    Good work :-)

  35. Finally, a place that tells you detail for detail about what exactly Do Follow means, and how to get Links that count from Google.

    Thanks for the info.

    In case anyone hasn’t seen this Video yet, its about the upcoming 2009 Google Rankings:

    Yahoo Cash 4 Idiotss last blog post..Yahoo Cash 4 Idiots Review Bonus

  36. elvinconnor says:

    This finally connects the dots. I always wanted to know what nofollow means. Thank you.

    elvinconnors last blog post..Rooibos tea and organic farming

  37. Nirma Ferenc says:

    I stumbled you for it.Nice information.

  38. Wendy says:

    Thank you very much for posting this! It really helped!

  39. There appears to be so much that you need to do in order to increase your search engine and until you find an article like this a lot of it may be in vain i.e. Regulary posting to sites which are nofollow as you didn’t realise there was a nofollow/dofollow distinction.

    These are the types of articles that you need to find in order to focus your attention on the things that will help increase the popularity of your site.

  40. okey says:

    Thank you for helping with the link building

    okeys last blog post..dev sitat saniyede yikildi video izle

  41. sneakers says:

    There are really few dofollow blog nowaday.I have tried to find dofollow blog on google.But almost all of the blogs are nofollow,it is really hard to make backlinks on blogs now.Thank you for your post and your blog very much.

    sneakerss last blog post..Invisible Nike Air Force One

  42. IZU says:

    Thank you very much for posting , It really helped to know what nofollow means.

  43. Very informative. Thank you for the dofollow search engine.

    Cheers.

  44. It might also be worth pointing out – only Google and Yahoo claim to take note of the nofollow tag. Whilst they have the majority, at least the links help a little with other search engine results. Happy new year.

  45. philipp.k says:

    your search engine is great thanks!

    Wissens Blog

    philipp.ks last blog post..Nervfaktor Nebelschlussleuchte

  46. 3d Oyunlaı says:

    This finally connects the dots. I always wanted to know what nofollow means. Thank you

  47. 3d Oyunlar says:

    There are really few dofollow blog nowaday.I have tried to find dofollow blog on google.But almost all of the blogs are nofollow,it is really hard to make backlinks on blogs now.Thank you for your post and your blog very much.

  48. good article! to my mind the best way to find dofollow (no nofollow) :-) blogs is to google.

    greetings charts-top10-hitliste

  49. pabbe says:

    Hi there

    Nice article written here. I got to know a few more things about dofollow. The dofollow search engine is really good.. Thanks

    Pabbe

    pabbes last blog post..WTS:Original HTC MAX 4G.$350/Nokia 5800 XpressMusic.$320

  50. Denver SEO says:

    This is an awesome resource and I sincerely appreciate you taking the time to explain what a “dofollow/nofollow” website is. Another SEO professional in Denver had talked about this on his blog as though it was some great mystery and I was just unfamiliar with the terminology. I understood the concept, I just had no idea we were describing it this way. Thank you so much!

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